CENTRAL Devon MP Mel Stride has joined the fight against breast cancer by pledging to 'wear it pink' on Friday, October 24 as part of the Breast Cancer Campaign's flagship fundraiser. The theme of wear it pink this year is to 'look good, do good' in support of breast cancer research. People across the country will come together to find fun and stylish ways to wear pink in the office, at home or at school. Mr Stride said: 'Every year in the UK over 50,000 women and around 350 men are diagnosed with breast cancer. 'Sadly, 12,000 women and 80 men die from this disease each year. This is why we need to support Breast Cancer Campaign's fundraising efforts to support world-class breast cancer research that saves and improves lives, giving people quicker diagnoses and more effective treatments. 'I hope you'll all join me by wearing it pink on Friday, October 24 and showing your support for breast cancer research.' Breast cancer is the most common cancer in the UK and accounts for nearly one in three of all cancers in women. In the UK, around 50,000 new cases of breast cancer are diagnosed each year — 138 a day. For more information or to register for wear it pink and receive your fundraising pack visit http://www.wearitpink.org">www.wearitpink.org